More About Us
Artscape Daniels Launchpad has been developed over a period of 10 years through extensive research and consultation with artists and creators, governments and creative industry and educational experts.
Why we created Artscape Daniels Launchpad
Artscape has a long history of making space for creativity and transforming communities and a keen interest in understanding the conditions necessary for creative people to thrive. In exploring the Launchpad project, our research revealed that it is becoming harder and harder to make a living as an artist or designer in Canada. These people are twice as likely to have a post-secondary education, but incomes range 20% – 57% below the average of Canadians. They are four times more likely to be self-employed. We found that there was a general lack of support for creators to build their business acumen and the programs that are most effective are the least available. There is an especially difficult road from post-secondary to self-employment for recent graduates who lose access to the equipment and technology upon graduation.
While elements of the facilities, programs, services and support found at Launchpad may be available in other places, the principal innovation of the project is to bring them together under one roof in a highly collaborative and multi-disciplinary environment with great exposure to business opportunities and resources.
Vision & Values
The vision for Artscape Daniels Launchpad is to empower all artists, designers and creators to prosper from their creative practice and help fuel the creative and broader cultural economy of Canada. The values that guide our work are creativity, integrity, community, collaboration and learning.
Concept & Development Story
The unique concept for Artscape Daniels Launchpad was also informed by a global scan of how other communities were addressing the challenges artists and designers have in developing sustainable careers and commissioned research into how the pedagogy of entrepreneurship could be adapted to better align with their values and goals. When Artscape put together these insights with the gaps in support our research and consultations had identified, we realized a new made-in-Toronto model would be required.
In 2014, we joined forces with valued development partner and supporter, The Daniels Corporation to begin the planning to develop Launchpad as a centre piece of the company’s Daniels’ Waterfront – City of the Arts development. Daniels, The John and Myrna Daniels Foundation and WJ Properties made a generous lead gift of more than $6 million to advance the project. This $30 million capital project has also benefited from significant capital investment from federal and provincial governments as well as numerous grants, sponsorships and donations.